International travel to the United States has fallen during President Donald Trump’s second term, bucking the global post-pandemic recovery. Official figures show international arrivals dropped by 4.2 per cent in 2025, marking the first annual decline since Covid-19 disrupted global travel. Industry groups estimate the fall equates to around 11 million fewer visitors and approximately $50 billion (£39 billion) in lost spending.
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The downturn contrasts sharply with global trends. According to the United Nations’ tourism agency, international travel worldwide rose by 4 per cent over the same period. The U.S. Travel Association has warned that the United States is now the only major destination recording a decline in international visitor spending, with potential consequences for jobs and economic growth linked to tourism.
Stricter border controls and immigration policies are widely cited as contributing factors. The US administration has restricted entry from more than a dozen countries on security grounds and suspended visa issuance to dozens more. Reports of increased scrutiny at borders, including searches of electronic devices, have also attracted international attention, alongside several high-profile cases involving the detention of foreign travellers who were later released without charge.
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Political rhetoric and strained relations with traditional allies have further dampened demand. Data show visitor numbers from Canada fell by more than 10 per cent compared with 2024, while arrivals from Europe and the Middle East also declined. Tourism analysts say perceptions of reduced openness are damaging the country’s appeal, though there is hope that hosting the football World Cup this summer could help restore confidence and improve the United States’ image as a welcoming destination.
